Top Social Apps on Android in Australia: Q1 2025 Performance

During the first quarter of 2025, the performance of top social apps on the Android platform in Australia showcased varied trends across downloads, revenue, and active users. According to Sensor Tower data, here's an overview of how these apps fared:

• Facebook from Meta Platforms, Inc. experienced a steady climb in weekly revenue, peaking at around $21K in late February. The app's weekly downloads fluctuated, reaching a high of approximately 28.5K in mid-March, while weekly active users remained strong, averaging around 5.7M throughout the quarter.

• TikTok - Videos, Shop & LIVE saw consistent weekly revenue, culminating at approximately $360K by the end of March. Download numbers varied, with a notable spike to about 30.8K in the third week of January. Active users remained stable, averaging around 1.5M.

• Instagram maintained a stable weekly revenue, peaking at $19.7K in late February. Downloads showed a diverse trend, with the highest number reaching 20.5K in early February. Active users hovered around 3.7M, indicating a robust user base.

• Threads, also from Instagram, had notable weekly downloads with highs of about 19.5K in late January. The active user base showed a slight increase, peaking at nearly 1M in March.

• 小红书 — 你的生活兴趣社区 saw a surge in downloads early in the quarter, peaking at 84.7K in mid-January. Active users, however, stabilized around 42K towards the end of the quarter, with a modest revenue increase in March.

For more detailed insights and data trends, visit Sensor Tower's platform.